Public Relations is a deeply important part of having a business. After all, without PR (or, worse, with bad PR), how is a business supposed to get customers? One way to improve this is by hiring a Public Relations intern, who can use his/her skills and talents to gain good PR, and hopefully more customers.
A Public Relations intern can set up social media accounts. They can monitor what is being posted about the company, maybe even interact with customers. Some chains, such as Wendy’s and Taco Bell, and similar fast food chains, are all active on platforms like Twitter.
PR Interns can also schedule meetings, whether it’s for speaking engagements, appearances, or other events. This helps the business and the people in charge of it get out there, and gain more exposure in the field they wish to succeed in. It can also help find investors.
Find Press Clippings
Press clippings are another important job that a PR intern can manage. It is a good method for tracking what you’ve done, and it helps you get an idea of what works and what doesn’t. If the message that you want to send isn’t the one being received, you can fine-tune it. If a message isn’t working altogether, you can drop it.
There are much more examples of what a Public Relations intern can do to improve your business–screen phone calls, compile contacts, create databases, etc.–but the point is, ultimately, that they can help a business go from small and struggling to large and successful.
If you want to find out more about hiring a PR intern, check out this site to learn more. If you’re ready to get started with your own virtual interns, go here. SuperInterns.com has an army of interns ready to grow your business!
Written by Claire Coons